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Always say that your switch products are good, why not buy the market?
This year, the market status of the switch industry and most of the lighting, hardware and other real estate-related industries have many similarities, a bit chaotic. Despite this, He Yiqing, the chairman of Chongqing Xiye Electric, believes that as long as the switch companies do their own positioning, they will have a corresponding market and they will have their own place. This year, the market status of the switch industry and most of the lighting, hardware and other real estate-related industries have many similarities, a bit chaotic. Despite this, He Yiqing, the chairman of Chongqing Xiye Electric, believes that as long as the switch companies do their own positioning, they will have a corresponding market and they will have their own place. As a product with high frequency of household use, switch products are closely connected with electric appliances such as lighting fixtures and become an important part of people's daily life. In my opinion, the difference between switch products of different enterprises is only between square inches, and enterprises must stand out from many brands, win customers and market, and the most important thing is to upgrade products. This upgrade should be comprehensive, including product feature upgrades, design upgrades, product quality upgrades, and product intelligence upgrades. I believe that the company's switch products to win market recognition and consumer recognition, can start from the following four aspects: First, product function upgrades, mainly on the basis of traditional switches, from the user's point of view and electrical installation perspective, design More humane and more convenient products; Second, the design upgrade, should focus on market research, design more switch products that meet modern aesthetics; Third, product quality upgrade, in the long run based on this industry, product quality Is the core, manufacturers should strictly follow the national 3C standards, production process standardization, specialization; Fourth, intelligent transformation and upgrading, with the development of modern economy, consumers' consumption concept, consumption level are changing, switch socket can not It is just a power-on tool, but it needs to be integrated into the overall smart home to bring a better user experience. Therefore, many manufacturers should regard product intelligence as the direction and focus of research and development. As a professional switch company, we should continue to improve and practice the above several directions, while winning the support and trust of dealers with high-quality products and services, and win the favor of consumers with a strong sense of social responsibility. Thinking about the way out for China's future switch companies, I have two suggestions: First, companies must develop from low-end manufacturing to high-end intelligence. Low-end manufacturing uses the functionality of switches to meet the basic needs of customers, but with the development of society, simple functional switching products can no longer meet the needs of customers, we should develop more decorative on the basis of functionality. And safety products. Second, companies must constantly align with the needs of the international market. China's switch companies must not only be active in the domestic arena, but should also go global, have their own place in the world's electrical industry, and use Chinese brands to make Chinese endorsements.