Share will steadily expand high-end light trucks in the Year of Horse “accelerated start”


In 2013, the sales volume of young cards reached 1.9 million, which is the absolute main force of the truck market. Compared to sales of 1.83 million vehicles in 2012, it slightly increased by 3.8% in 2013. In 2011, the sales volume was basically the same as in 2013. The sales volume of light trucks in 2010 reached 1.95 million, which was more than in 2013. In general, during the four years from 2010 to 2013, sales of light trucks were generally stable. The gap between the year of low season and peak year was only 120,000. Compared with the larger base, the sales of light trucks can basically be considered stable. However, the product mix of the light truck market has undergone major changes. High-end light trucks have been steadily expanding their own sites, and this trend will continue into 2014 and beyond.

Multiple positive insurance light truck sales do not decline

During the four years from 2010 to 2013, the capacity of the light truck market has maintained annual sales of more than 1.8 million units. Even the 2012 industrial crisis is no exception, indicating that the long-term factors supporting the light truck market exist in Chinese society. It is not the short-term factors such as individual policies that play a decisive role. It can be foreseen that these long-term factors supporting the light truck market will continue to exist in 2014, and some factors may even continue to function until the 1920s.


These factors reporters have pointed out more than once in the article that industry experts have repeatedly told reporters. Generally include: Macroeconomic data shows that China's economy will continue to grow faster, and the sales of light trucks as production materials will be underestimated; investment in real estate markets such as houses sold by local governments will be boosted; greater efforts will be made to eliminate yellow-label vehicles. The introduction of sexual policies; consumption upgrades and customer upgrades have led to an increase in the sales of high-end light trucks and the number of newer vehicles; a large increase in the export of light trucks; local law enforcement agencies continue to strengthen the market standardization, strict inspection of overloaded vehicles will lead to an increase in vehicle use. In addition, from the perspective of transportation distance, light trucks are mainly used for short-distance transportation within a radius of 500 kilometers. As a short-distance transportation tool, light trucks will benefit from the increase in urbanization rate, income from rural and urban residents, expansion of road network, and other development bonuses. Therefore, even if other factors remain unchanged, the rigid demand for light trucks will also increase. In light of these factors, the 2014 light truck market will still maintain sales of between 1.8 million and 195 vehicles.

Special mention should be made that the Jianghuai Light Truck exports for the first time in a row for 12 consecutive years have given the reporter a deep impression. Not long ago, an authoritative source in the automotive sector stated that Chinese auto companies should not feel overcapacity because domestic market demand is less than the production capacity. It depends on whether China's production capacity can meet the needs of the world market, as long as the Chinese auto production capacity is still less than the world market demand. , can not be considered overcapacity. This view makes sense. The results of the JAC light trucks show that the growth of light truck sales needs support from the international market and that this factor will become more and more important in the future. The reporter believes that in the future, it is not the question of whether others will enter or whether we will not be able to go out, but rather how to get out faster and better. China's light-card companies should also export more value-added industrial products to the world, occupy the sales market in the world, create world-class light truck giants, beat down competitors, and make people around the world use them to make them proud. And proud of China's light trucks. In 2014, China's light truck companies will continue this expedition.

He says when high-end light truck share will steadily expand <br> <br> recently by the Federation of commercial vehicles branch secretary Yang Shun again to change within the light truck market a detailed study, which referred to the high-end light truck: "In 2005, More than 60% of light trucks represented by low-end light trucks account for more than 60% of the total, while rural economic development and replacement of agricultural vehicles have increased, and the low-end light truck market has a large capacity, with mid-tier light trucks accounting for about 25% and high-end light trucks accounting for more than 5%. In the year, low-end light trucks accounted for about 50% or less, medium-end light trucks accounted for about 35%, high-end light trucks accounted for about 15%, and the overall light trucks switched to the medium- and high-end markets.

This shows that from 2005 to 2013, how dramatic changes have taken place within the light-duty truck market. Starting in 2014, the rapid rise of the mid-to-high-end light truck market is enough for some people to feed the enterprises that only produce medium- and high-end light trucks and do not touch the economical light trucks. The Kai Rui Green Card is an example. Its general manager Li Jianguo even asserted that in 2014 and the following years, only the market capacity of high-end light trucks reached 400,000 vehicles.

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