At present, the competition in the lubricant industry is no longer a resource competition, and the history that the base oil is a king has quietly turned over. Under the trend of normal growth in the low-speed growth of the macroeconomy, the development dividend of the lubricant industry is no longer the expansion of the scale. Only by strengthening industrial innovation and structural upgrading can we pursue more quality development. For any lubricant company, in the case that the cake in the market no longer expands rapidly, creating a comprehensive competitive advantage, including brands, products and services, can make its own share of the cake not fall on others. United States and South China General Manager Zhou Shucheng Group noted that the lubricant itself, the price is not high, machinery and equipment accounted for only 1% -1.5% in maintenance costs, but if the improper selection and use, the damage caused is relatively serious. Therefore, domestic users have increasingly valued the use of lubricants and the brand's popularity and reputation. The sensitivity to price has gradually declined. This means that companies that master the core scientific and technological strength of lubricants will certainly have stronger comparative advantages in the process of brand reconfiguration. In the future, the competition in the lubricants industry will gradually abandon the low-end price competition, and then become the competition of products and brands. The customer's demand will gradually shift to customization and refinement, and it will bring new challenges to the lubricant companies in terms of technical service capabilities. Enterprises must focus on customer needs, enhance the overall competitive strength, and meet the challenges. Extensive strategic cooperation with the mold industry and industrial customers will help lube oil companies further improve their service capabilities and better meet the customer's customized needs. Anmei Lubricants provides customers with customized solutions for lubricants in 2012, providing users with a full range of lubrication services in demand response, product development, and service follow-up. In recent years, the rapid rise of China's e-commerce has opened up a brand new brand resort for the lubricant industry. Many companies have witnessed business opportunities and have caught the B2C sales model. At present, An Mei, Great Wall , Kunlun , and Castrol More and more brands have already laid out e-commerce. If we say that the lube industry in the past few years could still increase the popularity of product sales through bombarded advertising and revamped promotions, the competitive landscape has now undergone tremendous changes. Luo Baihui, head of the China Manufacturing Champions League, believes that market expansion is limited, industry competition is fiercer, and brand competitiveness has become a consensus. In the era of low growth in the industry, how to achieve market breakthrough, all competitors may respond in different ways, but the only certainty is that the era of "fine competition" has arrived. Plastic Pe Pipe Making Machine,Corrugated Plastic Pipe Machine,Pe Pipe Plastic Extrusion Machine,Plastic Pipe Machines Weier Plastic Machinery Co., Ltd. , http://www.plasticextruderline.com