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With the emerging market economy taking off, LED factories have rushed to attack. Among them, the grain factory has entered the supply chain of Russia's largest packaging factory in the new century. It also plans to integrate the packaging factory to set up a factory in Brazil. The packaging factories Yiguang and Edison are attacking. India.
The Optoelectronics Association held the 2013 Optoelectronics Future Symposium on January 29th. Lv Shaoxu, an industry insider, said that although the LED (Light Emitting Diode) industry is still in a recession stage this year, emerging markets are progressing fast, and many countries have skipped. Energy-saving light bulbs directly enter LED lighting, so the new way out for Taiwan LED factories will be in emerging markets, especially Turkey and India.
Lu Shaoxu pointed out that Turkey is considered to be the best springboard for entering the European and Middle Eastern markets due to geographical spread across Europe and Asia. Turkey has high local electricity prices, and local LED lighting is mostly dealers or lighting assembly plants. Complete, with cutting edge advantages. In India, due to the lack of ability to dispose of abandoned fluorescent lamps and power shortages, LED lighting is the first choice for replacement lamps.
New century cut into Russia
Russia has the world's largest sapphire crystal growth plant Monocrystal, but the LED industry chain has a fault, including the lack of LED die factory and packaging plants only a few, the new century is therefore cutting momentum. The new century said that the Russian company's industrial status in the country is similar to that of Taiwan's Yiguang, that is, from packaging to downstream lighting products, but the lack of upstream LED chips, and the company just provides the different power they need. LED die.
The new century pointed out that because of its location in the cold zone, Russia is most troubled by the heat dissipation problem of LEDs in Other regions. The legal person estimates that the number of shipments to Russia in a single month in the new century is about 1 million. The new century is also optimistic about Brazilian business opportunities, but considering the Brazilian tariff issue, it plans to integrate the packaging plant, set up a joint venture plant in Brazil, and will produce LED lighting products in the future.
Yiguang Printing Branch
Yiguang spokesperson Liu Bangyan said that the Indian branch was established last year, mainly selling infrared and LED lighting products; however, in terms of revenue scale, the proportion of emerging markets is still in single digits. Liu Bangyan pointed out that because India's general household income is not high, the market is still dominated by price. The products needed in the Indian market are still shipped from Taiwan. The strategy of Yiguang is to reduce costs by expanding the scale of the economy.
Activist spokesperson Xu Zhengdian said that India, Turkey and Russia are currently among the top three countries in emerging markets, with a total revenue of about 10-15 in emerging markets. However, for emerging markets, Edison believes that although there are great growth potentials, there are many factors to consider when investing in these countries, so it is still based on the agent sales model.