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On January 10, 2011, the China Association of Automobile Manufacturers released data on the production and sales of automobiles in 2010. Both auto production and sales exceeded 18 million, setting a record high in global history and regaining the number one position in the world. The data shows that in 2010, all models have grown in an all-round manner, the share of independent brands has increased, and auto exports have gradually recovered. The scale of production and sales of large enterprise groups has been overall improved, and the economic benefits of the industry have been significantly improved. To sum up, there are mainly the following ten characteristics:
One of the characteristics: Continued production and sales in the previous year reached a record high, but the growth rate declined month by month.
Following the rapid growth in 2009, China's auto industry again achieved good results: In 2010, China's auto production and sales reached 18.6247 million vehicles and 18,016,900 vehicles, which was a year-on-year increase of 32.44% and 32.37% respectively. Production and sales reached a record high, setting a new record in global history. However, due to the trend of low and high before 2009, and the high level of production and sales in the first half of 2010, the growth rate since 2010 has been declining month by month. The year-on-year growth rate has dropped from 80% at the beginning of the year to 32%; it has increased by 48.30% from the previous year's production and sales. Compared with 46.15%, the growth rate dropped by 15.86 percentage points and 13.78 percentage points respectively. The performance of growth in 2010 was rapid growth, both as a contributing factor to the policy and as consumers worried about the early consumption factors caused by the withdrawal of the policy.
The second feature: All kinds of models have grown in an all-round way, with an overall increase of 30%
In 2010, all types of vehicles increased in all categories. Among them, 13.8771 million vehicles and 13.7758 million vehicles were sold and sold, an increase of 33.83% and 33.17% year-on-year, representing a decrease of 20.28 percentage points and 19.76 percentage points from 2009; commercial vehicle production and sales were 436.76 respectively. Ten thousand vehicles and 4,004,100 vehicles, an increase of 28.19% and 29.90% over the same period of last year, the growth rate is roughly the same as in 2009.
The third feature: The basic passenger car (car) continues to maintain rapid growth
In 2010, the basic passenger car (sedans) market continued to maintain rapid growth. A total of 949.43 million vehicles were sold, an increase of 27.05% year-on-year, and the increase rate was 21.02 percentage points lower than the 2009 rate of 48.07%. Among the major varieties of cars, except for the sales volume of more than 3 liters, the others showed a different degree of growth. Among them, the displacements of 1.6-2.0 liters and 2.5-3.0 liters were higher than the same period, with sales of 2,152,700 units respectively. And 66,700 units, an increase of 29.77% and 39.72% year-on-year respectively, an increase of 12.44 percentage points higher than the same period last year and 5.86 percentage points; displacement of 1.6 liters or less continue to maintain rapid growth, but the growth rate slowed significantly, a total of 6.613 million sales Vehicles, an increase of 27.98% year on year, an increase of 66.83% compared with the previous year, down 38.85 percentage points.
Feature 4: SUVs and MPVs are growing rapidly, demand for crossover passenger cars is stabilized by heat
In 2010, the sales of SUVs reached 1,326,000 units, an increase of 101.27% year-on-year, which was higher than the average growth rate of passenger vehicles by 68%. The 2.0-liter and lower models still exhibited high-speed growth, maintaining the top market share (accounting for 60% of the total sales of SUVs). Among them, the 2.0-liter and lower four-wheel drive models sold 301,100 units, and the two-wheel drive units sold 49.87 units. 10,000 vehicles, which are both over 1 times more than the same period of last year.
In 2010, the sales of MPVs were 445,400, an increase of 78.92% year-on-year, an increase of 52.80 percentage points over the same period. In terms of displacement, the highest growth rate was 1.6 liters or less. In 2010, it sold 151,000 vehicles, an increase of 3.9 times year-on-year; 2.0-2.5 liters continued to account for the largest share, with sales of 167,400 units, an increase of 47.47% year-on-year, accounting for the total sales of MPVs. 37.58%; Demand for large-displacement varieties of 2.5L or more has declined, with a total of 33,100 units sold, representing a year-on-year decrease of 2.94%.
In 2010, crossover passenger cars were affected by the weakening of purchase tax incentives and other factors, and the increase slowed down significantly. The sales amounted to 2,490,100 units, a year-on-year increase of 27.77%. Compared with the same period, the growth rate slowed down by 55.62 percentage points. In terms of subdivision, the demand for vehicles with less than one liter of displacement remains strong, with 1.33 million units sold, a year-on-year increase of 59.60%, a 1-1.6-liter increase in sales, and a sales volume of 1.156 million units, an increase of 3.83% year-on-year, an increase of 79.13 points from the previous year. percentage point.
The fifth feature: Passenger cars with displacements of 1.6 liters and below are most affected by policies
In 2010, sales of passenger cars with 1.6 liters or less accounted for 68.77% of the total passenger cars, a decrease of 0.88 percentage points over the same period; sales of cars with 1.6 liters or less accounted for 69.85% of the total number of cars, an increase of 0.51 percentage points over the same period.
Most consumers are sensitive to purchase tax incentives. In 2010, the preferential policies were weakened. The market share of the 1.6-liter and lower models began to decline and fell to the lowest point in July. The implementation of the subsidy policy for energy-saving and consumer products has played a positive role in the recovery of the market share of this type of vehicle. With the expectation that consumers will withdraw from the purchase tax preferential policies, the sales of such models will be hot in the fourth quarter, and the market share will exceed 70% in November and December. The “V†shape was reported throughout the year. It can be seen that the sales of passenger cars of 1.6 liters and below are significantly affected by the policy.
The sixth feature: The market share of independent brands of passenger cars has increased
The performance of self-owned brands in 2010 was worthy of recognition. The year-on-year growth was higher than the industry's average growth year-on-year, and the market share increased. In 2010, the number of self-owned passenger car brands was 6.273 million, an increase of 37.05% year-on-year, accounting for 45.60% of the total sales of passenger cars, an increase of 1.30 percentage points over the previous year, and the sale of self-owned brand cars was 2.933 million, an increase of 32.28% year-on-year. It accounted for 30.89% of the total sales of cars, an increase of 1.22 percentage points over the previous year.
The seventh feature: The overall growth of the passenger and freight vehicle market, the sales volume of heavy trucks exceeds one million
In 2010, the passenger and freight market grew in an all-round way, passenger cars performed significantly better than in the previous year, and sales of heavy-duty trucks rose rapidly, surpassing the one million mark for the first time. In 2010, the number of trucks sold was 3,861,100, an increase of 30.47% year-on-year. Among them, 1,107,400 heavy trucks, a year-on-year increase of 59.93%, an increase of 42.22 percentage points higher than the same period; China, light and micro-card growth slowed down to varying degrees compared with 2009. In 2010, sales of micro-cards reached 621,100, a year-on-year increase of 19.90%, an increase of 52.90 percentage points from 2009, sales of 271,800 units of China Cards, an increase of 4.94% year-on-year, an increase of 19.62 percentage points from 2009, and a sales of 1.909 million light trucks. , an increase of 26.13% over the same period of last year, an increase of 3.85 percentage points from the increase in 2009.
In 2010, 443,100 passenger cars were sold, an increase of 25.14% year-on-year, an increase of 21.19 percentage points over the same period. Among them, the growth rate of big passengers was obvious, with 68,800 sales, an increase of 45.87% year-on-year; the number of light passengers was the fastest, sales of 284,400, an increase of 26.42% year-on-year; the growth rate of Zhongke was slightly lower, with 89,900 sales, a year-on-year increase. 9.68%.
Feature 8: Overall scale of production and sales of large enterprise groups
In 2010, the scale of production and sales of large enterprise groups increased as a whole. Compared with the same period of last year, SAIC sales increased from 2,705,500 to 355,844 units in the previous year, an increase of 31.53% year-on-year, a net increase of 857,900 units; Dongfeng, FAW and Changan also reached 2 million units, selling 2,724,800 units and 2,558,200 units respectively. Vehicles and 2,378,800 vehicles were up 36.05%, 31.55% and 27.22% respectively year-on-year. SAIC, Dongfeng, FAW, Chang'an, and BAIC sold a total of 12.7101 million cars, which accounted for 70% of the total sales of cars. Among them, a total of 10,565,900 passenger cars were sold, accounting for 73% of the total passenger car sales; commercial vehicle sales 2.6532 million vehicles, accounting for 62% of the total commercial vehicle sales.
In 2010, the top ten companies sold 15.59 million vehicles, accounting for 86% of the total sales of automobiles.
Characteristics of the ninth: gradual recovery of auto exports
Automobile exports have gradually recovered. According to the statistics of China National Automobile Association on the export of auto vehicle manufacturers, the number of auto exports in 2010 was 544,900, an increase of 63.94% year-on-year. Among them, passenger car exports were 282,900, an increase of 89.18% year-on-year, and commercial vehicle exports were 261,900, an increase of 43.28% year-on-year. Compared with 2008, exports dropped by 11.83%. As the international economy has not yet recovered to the financial crisis, auto exports have not returned to pre-crisis levels.
Tenth Feature: Significantly Increased Economic Benefits in the Automotive Industry
According to data compiled by China National Automobile Industry Association (SAIC) on the economic indicators of 15163 large-scale enterprises in the national automotive industry, the major economic indicators in January-November 2010 were higher than the same period of the previous year. Enterprises above the designated size of the industry had realized a total of 3935.0 billion yuan in main business income. The year-on-year increase was 38.82%, and the total realized profits and taxes totaled 511.9 billion yuan, a year-on-year increase of 54.81%.
The key economic indicators of 17 key enterprise groups show that from January to November, the operating income was 1.9124 trillion yuan, a year-on-year increase of 41.52%, accounting for 48.60% of the industry; and the industrial added value of 398.7 billion yuan, an increase of 45.21%.
In 2011, China’s auto industry will continue to show a good momentum of development. On the one hand, China’s macroeconomic development will continue to grow rapidly, urban and rural residents’ living standards will increase steadily, urbanization and industrialization will accelerate, and exports will gradually recover; on the other hand, purchase tax concessions A number of promotion policies have been withdrawn, and the demonstration effect of the Beijing purchase restriction policy will increase the cost of vehicles. The favorable and unfavorable factors as well as the possible uncertainties will have many impacts on the development of China's auto industry in 2011. Adjusting the structure and encouraging and developing small-displacement, energy-saving and environmentally-friendly vehicles should become the main tone of the development of the automobile industry in China.
In 2011, the association predicted that the growth rate of automobile production and sales will be 10-15%.
