ATV's profile and market conditions

ATV's profile and market conditions Introduction ATV, also known as ATV, is the English name (All Terrain Vehicle). The direct translation is: Vehicles suitable for all terrains. China’s official agency is called a four-wheeled all-terrain vehicle and has formulated its production standard QC/T760-2006 “General Technical Conditions for Four-wheel All Terrain Vehicles.”

In fact, it is difficult for us to express it with a simple Chinese name; according to its appearance, it is reluctant to translate it into an [ATV]. Domestically, it has always called it [ATV]. This is wrong. In the soft sand, ATV's large tires increase the contact area with the ground to generate more friction, and the unique tread pattern makes the tires not easy to idle and skid, and easy to drive in the sand; thus the misunderstanding is called [ATV] . ATV with good quality and excellent performance not only can drive the beach; riverbeds, forest roads, streams and even harsher deserts can easily be overcome. Carry people or transport items to make full use of the ATV's capabilities. It is an all-round action tool.

Uses ATV is a kind of special vehicle that integrates entertainment, sports, and tourism. It can be used on sandy beaches, grasslands, mountain roads, and tourist attractions and other complex roads. It has the ability to exercise and drive brave spirits. It is brave. The BMW Car of Forgetting Young People. It has excellent performance, reliable quality, beautiful appearance, riding comfort, sturdiness and durability, has been widely recognized in the domestic and international markets, and has been exported to the United States and other places, favored by users.

First, the actual operation: ATV can adapt to a variety of terrain, very suitable for transport in rural areas, mountains, mining areas and other places. After ATV can also install trailers on its own, which can greatly increase the load and improve work efficiency.
Second, leisure sports: suitable for families, playgrounds and the majority of motorcycles and off-road enthusiasts to use, both to meet people's leisure and entertainment needs, the difficulty is not high, both men, women and children.
Third, transport tools: The price is lower than the car, so it is the best choice for the elderly and the disabled.
4. Gifts and gifts: Ultra-small displacement (above 100cc) ATV is a child-type, as a child's birthday gift or holiday gift is quite good.
Fifth, public security fire: Large displacement (400cc or more) ATV can easily climb, or even ladder, this feature makes the Olympic fire ATV can easily qualify for the game venue fire.
6. Military Operations: At present, ATV has a wide range of military uses. For example, the Australian military in Afghanistan is equipped with ATVs to support special forces.

Brand abroad:
Japanese: Yamaha, Honda, Kawasaki, Suzuki American: Polaris, Arctic Cat, KTM
Canada: Bombardier Domestic: Loncin, Lin Hai, Lions Run related policies:
In the "People's Republic of China Motor Vehicle Licensing Management Measures", there is no beach vehicle in the list of motor vehicles that can be branded. At the same time, clearly pointed out that ATVs and other motor vehicles belong to special vehicles and can only be used in designated places such as entertainment venues, stadiums, farms, and forests. If you go on the road, it is illegal.

The State Administration of Taxation clearly stipulates that ATVs, snowmobiles, go-karts, and golf carts are not included in the scope of the excise tax and are not subject to consumption tax.

Exporting ATVs to the United States generally requires EPA and CARB certification. If it is ATV, it must first approve the export and development of ATVs through the US CPSC Action Plan. All-terrain vehicles can also be said to be between motorcycles and automobiles. The products of which the engines are mostly based on motorcycle engines or modified on the basis of motorcycle engines. In addition, many of its parts are also common with motorcycles. However, many structures such as systems and steering systems are closer to cars. It can be said that the all-terrain vehicle industry is a spontaneous and emerging industry in China and it has developed very rapidly. Because this type of vehicle has many uses and is not limited by road conditions, it is widely used in North America and Western Europe, and the export volume has been increasing year by year. Its markets are mainly developed countries in Europe and America, but unfortunately sales in the country are very limited.

While ATVs are gaining more and more popularity, China's ATV industry has gradually begun to grow and expand. Apart from the many AMOs that have migrated to the ATV market, there are also many companies that value this market potential and specialize in this area. As the current consumption of ATVs is mainly concentrated in Europe and the United States and other countries and regions, domestic consumption has not yet started. China's ATVs are mainly used for exports. In 2005, China's ATV export manufacturers were close to 500, and the export volume also reached the highest peak in history.

In the classification of customs statistics yearbook products, ATVs were included in the project of other gasoline-powered manned vehicles below 1000 ml, and the customs code was 87,032,190. In 2000, the export volume of China's ATVs (gasoline-powered passenger vehicles below 1,000 ml) was 738. Vehicles, after experiencing two consecutive years of decline, exported only 218 vehicles in 2002. In 2003, ATVs (gasoline-powered passenger vehicles below 1000ml) began explosive growth, with exports exceeding 9x, 24x, and 11x for three consecutive years. In 2005, the export volume of China's ATVs (gasoline-powered vehicles under 1000ml) reached 710,659 vehicles, reaching the highest peak in history. In 2009, the export volume of ATVs (gasoline-powered passenger vehicles below 1,000ml) plummeted by 95% to 35,172 units. In the first half of 2009, only 2242 shipments were exported, and the trend of continued reduction in export volume was evident. In recent years, the unfavorable situation of the increase and decrease in the prices of ATVs (gasoline-powered motor vehicles below 1,000ml) in China has been effectively curbed and is gradually improving. In 2009, after experiencing consecutive declines for five years, our country’s ATVs The average export price of other gasoline-powered passenger vehicles below 1000 ml began to rise, and in 2009 it reached US$3,294 per vehicle. The increase in the average export price of ATVs largely indicates that Chinese enterprises no longer simply use price as the main means of competition, but adopt product structure adjustments and products.

The main competitors of ATV exports are Japan. Yamaha and Honda were the first manufacturers of ATVs. They mainly produce high-end products and have good quality. And Chinese companies started by imitating Japanese products. The development of ATV is not a long time in China, and the competition of local companies is also very fierce. Therefore, the high-end, large-displacement products that have just begun to produce cannot meet certain requirements. Basically, most local companies produce Low-end, medium and small displacement ATVs, and the main price war. Competition for overseas markets at this stage cannot rely solely on cheap prices. We must also implement differentiated production. If we can improve on technology, the development prospects of enterprises will be even broader. In addition, it is also necessary to establish and promote its own local brands. At the same time, development concepts such as product safety, energy saving, and less pollution should be implemented in design, production, and use.

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