In recent years, in the context of the impact of the Internet and the slow growth of traditional vehicles, the “ Internet + Automotive + Transportation †model is becoming a new economic growth point and entrepreneurial focus, and the trend of automobile intelligence is gradually strengthening. The open market and the support of encouraging policies make the emerging car networking become a new hot spot for investment in the domestic auto industry. However, there are many problems in the industry system construction, product technology depth, and user acceptance in the car network in China. The development of the networking industry has brought more challenges. Although China's car networking industry has basically reached the foundation of technology, market, and system, the application of 4G network and Beidou satellite positioning system has also created favorable conditions for the development of car networking, but China's car networking industry has lagged behind in terms of industrial environment. Impede its development. First of all, in the industrial system, the current government management departments have not yet formed an effective coordination mechanism, and the integrity and coordination of policy formulation need to be improved. Secondly, in terms of standards, lags and inconsistencies in industry-related technical standards can lead to incompatibility and waste of resources, and information cannot be shared with each other. Third, in the development model, the mutually closed development model of each car company not only causes the standard to be difficult to unify, but also fails to achieve a real two-way connection between the car and the car. Therefore, it is difficult to achieve the scale effect. More primary products, more difficult to develop Although there are many products and forms provided by the Internet of Vehicles, such as road conditions, smart hardware, navigation, artificial back-office, car-to-car radio stations, and enhanced mobile-car products between car-to-person, car-to-road, etc., After classifying the products and forms of these Vehicular Telematics, it can be found that there are many products at the primary level such as push-to-talk, auto-navigation, and automatic tag identification in China, involving high-end products such as O2O consumption and automatic driving. less. Therefore, there is insufficient accumulation of key technologies and difficulties in research and development. The market cultivation and supporting facilities can no longer meet the large-scale development needs of the car networking. The functions are simple and homogenous. The R&D platform is relatively closed and the technology content is low. Constraints. Cost obstruction, limited service, and low personal user acceptance Although China is the world's largest automotive production and sales market, the relatively expensive technology cost has hindered the wide-ranging application of the IoV technology to mass-produced vehicles. According to statistics, less than 10% of cars equipped with car networking equipment and car networking services are installed, which makes users less aware of the car network, and the development of habits for use is longer. In addition, at present, Chinese consumers are more inclined to models ranging from RMB 100,000 to 200,000. They value the price. For car owners who are accustomed to enjoying free Internet products and services, car networking equipment will significantly increase the cost of car purchase, even if After realizing the new vehicle tying, due to the poor actual use effect, the user's renewal fee rate is not high, and stickiness influences continuous consumption, and user acceptance is further reduced. At the same time, at present, all revenues in the car networking industry come mainly from car owners, but income is distributed among various players in the value chain. This results in the lack of willingness of the owner to pay. In addition to the limited profits obtained by other participants, the lack of profit of participating companies further increases the difficulty of nurturing new users, and the process of building a car networking system is slowed down. While bringing convenience to technology, safety issues should be taken seriously Although the current navigation and entertainment provided by Vehicular Network provides users with more convenience, the BYD “cloud service†exposed in recent days has been deciphered and there are loopholes in the OnStar system. Under the car driving safety is highly valued and concerned. It can be imagined that as the additional functions of the car become more complex, the more participants in the Internet of Vehicles industry become, more hacking will be unavoidable, and the difficult question before the car companies is whether or not the escort can keep up with the car network. The application, especially the development of hacking techniques. In addition to increasing investment in technology and strengthening information security, car companies need to seek assistance from relevant legislative departments to protect companies and consumers from malicious attacks by hackers. 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Car networking development is constrained or due to backward industrial environment